Xu Zhengyu, female, full-time teacher of Art and Technology Department in Hankou University, Master of Design in Wuhan University of Technology, Double Degree in International Trade in Wuhan University. Teaching courses include commercial illustration design, UI design, new media operation, logo design, brand image design, character image design.

She has mentored a number of students with awards, including Outstanding Mentor for the 2nd Student Sustainable Design Competition, Outstanding Mentor for the Hong Kong Contemporary Design Awards, Outstanding Mentor for the 2023 UK Eco-Design Awards, and Outstanding Mentor for the 2023 SGADC Sands Art Competition in Singapore.

Experienced media practitioner, participated in large-scale projects such as cable TV brand establishment and planning, provincial cultural and educational industry promotion, and UI design of ZhiBaoBox's soft terminal interface, and obtained a number of software copyrights and appearance patents for interface design; long-term research on the integration of brand innovation and traditional culture, brand planning and brand commercial operation, and participated in the work of the Chutian Divine Bird, which was selected for the Hubei Provincial Youth Fine Arts Works Exhibition.